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Ishq-e-Mamnoo’: The faces behind the voices



Karachi:With luxurious sets, beautiful actors and protagonists whose chemistry is sizzling hot, Turkish TV show “Ishq-e-Mamnoo” on Urdu 1 has become Pakistan’s new addiction.
To broadcast this Turkish soap in Pakistan, a dedicated team of local actors spent a considerable amount of time recording the voice-overs, under the guidance of Syed Mohammad Shafiq Momina, also known as Jojo.
“When I read the Urdu script and saw the Turkish visuals of the drama, I made sentimental attachments with all the characters,” Jojo tells The Express Tribune. Elaborating on the project, he says that the casting process was tedious because it lasted for months with back to back auditions.
“The dubbing process had begun and we had no one to play Adnan [a lead character in the series],” recalls Jojo. “Adnan’s character was so complicated, that we had almost rejected around 30 actors before relying on Shahzad Ali Khan’s experience.”
The team had to find 18 permanent characters for the voiceovers, with nine of them being central characters in the show.  But due to the lack of trained voice actors in Pakistan, Jojo and his team rejected 15 people on a daily basis, which included some seasoned TV actors as well.
“Time management was key because we had to begin dubbing ‘Isabel’ [a Spanish soap] and then move onto ‘Ishq-e-Mamnoo’,” he says, talking about the challenges of finding the right cast in time. “The difference in the translations of both the languages [Spanish and Turkish] was so stark that we found it difficult to sync ourselves with the character voices,” he adds.
A total of 79 episodes — with each episode spanning 90 minutes — of “Ishq-e-Mamnoo” and 143 episodes — 50 minutes each — of “Isabel” were dubbed and finalised over a span of almost seven months.
“It feels great when something you have worked so hard on finally becomes so popular that you see it [as slogans or posters] behind rickshaws. I am extremely thankful to a dedicated team of actors and all the technicians who helped me out,” he says with pride.



Adnan
Shehzad Ali Khan
A veteran actor who is known for playing a variety of roles on TV, found it difficult to step into the shoes of Mr Adnan. “Although I have been an actor for a long time, this was my first time as a voice actor,” Khan explains. “To be very frank, I was nervous. However, when it became an extraordinary hit, I was overwhelmed,” he adds. “I live in North Nazimabad and ‘Ishq-e-Mamnoo’ doesn’t air in my vicinity but from the feedback that I have been getting, I can comfortably say that the kind of appreciation I have received for ‘Ishq-e-Mamnoo’ as a voiceover is far more than the appreciation I receive for my TV projects. Mr Adnan was one of the toughest characters I have voiced in my entire life because he interacts with everyone and has a different persona every time.”


Behlul
Sharique  Mehmood
Primarily an RJ, Mehmood has attracted an overnight following as Behlul, the handsome relative of Mr Adnan who is in love with Bihter. “While I was playing Behlul, I was simultaneously voice acting for Imran Khan’s voice in Express TV’s ‘Siyaasi Heights’,” he says. “Contrary to my expectations, ‘Ishq-e-Mamnoo’ became more popular. Dubbing is a tedious process and after months of recording when people actually recognise you by the voice of your character, it feels great. Somebody suggested that I should start a radio show called ‘Behlul Loveline’! But so far it hasn’t materialised,” he laughs.



Nihal
Almas Fidai
Twenty-one-year-old Fidai stepped into the media industry as Nihal, followed by her screen acting in Mehreen Jabbar’s “Coke Kahaani”. “It feels great knowing that my first voice over has received such a tremendous response,” says Fidai. “However, what bothers me is that there is no recognition for voice actors as our names don’t appear in the credits and no one recognises that a significant amount of effort has been put in to giving these characters their voices,” she complains. “As far as Nihal is concerned, I took her lightly in the beginning and later discovered how pivotal her role is in the series.”



Mrs Denis
Nazzia Momina
Jojo’s wife Nazzia has been a part of the radio industry for a number of years but “Ishq-e-Mamnoo” was her first experience as a voice actor. “To be honest, my extended family didn’t know about my involvement in the series, which they were following on YouTube. But as soon as they found out, they were shocked. It’s funny when people walk up to you and say ‘Aray aap hain woh’ and then go on to compare my features to Mrs Denis! Although I have been affiliated with radio for quite some time, the kind of respect ‘Ishq-e-mamnoo’ gave me is unprecedented.”



Bihter
Riz Kamali
Despite her on screen presence for the past three years, Kamali’s big break came with her portrayal of Bihter, the beautiful young wife of Mr Adnan. “It’s funny when you walk onto the sets of one of your television plays and they start asking you ‘Zara Bihter ki tarhan toh bol k dikhao’. All you can do is smile and cherish that moment of glory,” Kamali gushes. “The popularity of ‘Ishq-e-Mamnoo’ has been so overwhelming that most of my family and friends have started calling me Bihter instead of Riz! This affects the ratings of my other dramas as well. Bihter is a strong woman but ends up doing everything she hates. I have learnt a lot from her.”



Mrs Firdous
Beena Benjamin
Beena Benjamin of the Benjamin Sisters has been lending her voice to different mediums. But the play and her character, the seductive Mrs Firdous, really struck her. “I have been in the voice acting business for quite some time and I must say that I have not come across a character as strong and dynamic as Mrs Firdous,” says Beena. “I like how Mrs Firdous is full of pride and is an arrogant woman but with a flirty attitude; this makes her important. Although I did voiceovers in Urdu for I Still Know What You Did Last Summer and Express Entertainment’s Turkish play Aasi, this one really stood out. Since it’s a very negative character, people like to hate me which has its own charm. Frankly, I had never thought that this drama would get so much recognition,” she admits.



Bashir Suleman
Syed Jasim Ali
Ali was also the part of the dubbing team for “Isabel” before he was selected for Bashir and Suleman, two important characters in “Ishq-e-Mamnoo”. “Playing two entirely different characters at a time in the same play was a very tough call but somehow I pulled it off,” says Ali. “I initially thought that Bashir was an easier character to play but as the story unfolded, his mood swings increased, which made my job as an actor difficult. Suleman, on the other hand, has given me more recognition than Bashir, because whenever I am in a family gathering, kids surround me and request me to talk to them in Suleman’s voice which is very cute and fulfilling,” he says. Ali preferred not to have his picture published.

24 Foods


23 FOODS “That can save your heart
Fresh Herbs: Fresh herbs make many other foods heart-healthy when they replace salt, fat, and cholesterol. These flavor powerhouses, along with nuts, berries -- even coffee -- form a global approach to heart-wise eating. Read on for more delicious ways to fight heart disease, stroke, high blood pressure, high cholesterol, and diabetes.
Fact: Rosemary, sage, oregano, and thyme contain antioxidants.
Black Beans:
Mild, tender black beans are packed with heart-healthy nutrients including folate, antioxidants, magnesium for lowering blood pressure, and fiber -- which helps control both cholesterol and blood sugar levels.
Tip: Canned black beans are quick additions to soups and salads. Rinse to remove extra sodium.
Salmon: Super Food:
A top food for heart health, it's rich in the omega-3s EPA and DHA. Omega-3s lower risk of rhythm disorders, which can lead to sudden cardiac death. Salmon also lowers blood triglycerides and reduces inflammation. The American Heart Association recommends two servings of salmon or other oily fish a week.
Tip: Bake in foil with herbs and veggies. Toss extra cooked salmon in fish tacos and salads.
Tuna for Omega-3s:
Tuna is a good source of heart-healthy omega-3s; it generally costs less than salmon. Albacore (white tuna) contains more omega-3s than other tuna varieties. Reel in these other sources of omega-3s, too: mackerel, herring, lake trout, sardines, and anchovies.
Tip: Grill tuna steak with dill and lemon; choose tuna packed in water, not oil.
Extra Virgin Olive Oil:
This oil, made from the first press of olives, is especially rich in heart-healthy antioxidants called polyphenols, as well as healthy monounsaturated fats. When olive oil replaces saturated fat (like butter), it can help lower cholesterol levels. Polyphenols may protect blood vessels.
Tip: Use for salads, on cooked veggies, with bread. Look for cold-pressed and use within six months.
Walnuts:
A small handful of walnuts (1.5 ounces) a day may lower your cholesterol and reduce inflammation in the arteries of the heart. Walnuts are packed with omega-3s, monounsaturated fats, and fiber. The benefits come when walnuts replace bad fats, like those in chips and cookies -- and you don't increase your calorie count.
Tip: A handful has nearly 300 calories. Walnut oil has omega–3s, too; use in salad dressings.
Almonds
Slivered almonds go well with vegetables, fish, chicken, even desserts, and just a handful adds a good measure of heart health to your meals. They're chock full of vitamin E, plant sterols, fiber, and heart-healthy fats. Almonds may help lower LDL cholesterol and reduce the risk of diabetes.
Tip: Toast to enhance almonds' creamy, mild flavor.
Edamame
These green soybeans are moving beyond Japanese restaurants, where they're a tasty appetizer. They're packed with soy protein, which can lower blood triglyceride levels. A half cup of edamame also has 9 grams of cholesterol-lowering fiber -- equal to four slices of whole-wheat bread.
Tip: Try frozen edamame, boil, and serve warm in the pod.
Tofu
Make soy protein the main attraction more often at dinnertime by cooking with tofu instead of red meat. You gain all the heart-healthy minerals, fiber, and polyunsaturated fats of soy -- and you avoid a load of artery-clogging saturated fat.
Tip: Chop firm tofu, marinate, then grill or stir-fry, going easy on the oil. Add tofu to soups for protein with no added
fat.
Sweet Potatoes :
Sweet potatoes are a hearty, healthy substitute for white potatoes for people concerned about diabetes. With a low glycemic index, these spuds won't cause a quick spike in blood sugar. Ample fiber, vitamin A, and lycopene add to their heart-healthy profile.
Tip: Enhance their natural sweetness with cinnamon and lime juice, instead of sugary toppings.
Oranges: This sweet, juicy fruit contains the cholesterol-fighting fiber pectin -- as well as potassium, which helps control blood pressure. A small study shows that OJ may improve blood vessel function and modestly lower blood pressure through the antioxidant hesperidin.
Tip: A medium orange averages 62 calories, with 3 grams of fiber.
Swiss Chard
The dark green, leafy vegetable is rich in potassium and magnesium, minerals that help control blood pressure. Fiber, vitamin A, and the antioxidants, lutein and zeaxanthin, add to the heart-healthy profile.
Tip: Serve with grilled meats or as a bed for fish. Saute with olive oil and garlic until wilted, season with herbs and pepper.
Carrots
The latest research on carrots shows these sweet, crunchy veggies may help control blood sugar levels and reduce the risk of developing diabetes. They're also a top cholesterol-fighting food, thanks to ample amounts of soluble fiber -- the kind found in oats.
Tip: Sneak shredded carrots into spaghetti sauce and muffin batter.
Barley
Try this nutty, whole grain in place of rice with dinner or simmer barley into soups and stews. The fiber in barley can help lower cholesterol levels and may lower blood glucose levels, too.
Tip: Hulled or "whole grain" barley is the most nutritious. Barley grits are toasted and ground; nice for cereal or as a side dish. Pearl barley is quick, but much of the heart-healthy fiber has been removed.
Oatmeal
Oats in all forms can help your heart by lowering LDL, the bad cholesterol. A warm bowl of oatmeal fills you up for hours, fights snack attacks, and helps keep blood sugar levels stable over time -- making it useful for people with diabetes, too.
Tip: Swap oats for one-third of the flour in pancakes, muffins, and baked goods. Use oats instead of bread crumbs in cooking.
Flaxseed
This shiny, honey-colored seed has three elements that are good for your heart: fiber, phytochemicals called lignans, and ALA, an omega-3 fatty acid found in plants. The body converts ALA to the more powerful omega-3s, EPA and DHA.
Tip: Grind flaxseed for the best nutrition. Add it to cereal, baked goods, yogurt, even mustard on a sandwich.
Low-Fat Yogurt
While low-fat dairy is most often touted for bone health, these foods can help control high blood pressure, too. Milk is high in calcium and potassium and yogurt has twice as much of these important minerals. To really boost the calcium and minimize the fat, choose low-fat or non-fat varieties.
Tip: Use milk instead of water in instant oatmeal, hot chocolate, and dried soups.
Foods Fortified With Sterols
Want the heart-healthy power of vegetables in your milk or on toast? Margarine, soy milk, or orange juice can deliver -- when they're fortified with cholesterol-fighting sterols and stanols. These plant extracts block cholesterol absorption in the gut and can lower LDL levels by 10% without affecting good cholesterol.
Tip: Consume at least 2 grams of sterols a day.
Coffee
Coffee and tea may help protect your heart by warding off type 2 diabetes. Studies show that people who drink 3-4 cups a day may cut their risk by 25% -- and even decaffeinated coffee works. Caution is due, however, for those who already have diabetes or hypertension; caffeine can complicate these conditions.
Tip: Choose black coffee or a non-fat latte to limit fat and calories.
Cayenne Chili Pepper
Shaking hot chili powder on food may help prevent a spike in insulin levels after meals. A small study in Australia showed that simply adding chili to a hamburger meal produced lower insulin levels in overweight volunteers.
Tip: Chili powder is a blend of five spices, while dried chili pepper comes from a single hot pepper. Both are good substitutes for salt in recipes.
Cherries
Cherries are packed with anthocyanins, an antioxidant believed to help protect blood vessels. Cherries in any form provide these heart-healthy nutrients: the larger heart-shaped sweet cherries, the sour cherries used for baking, as well as dried cherries and cherry juice.
Tip: Sprinkle dried cherries into cereal, muffin batter, green salads and wild rice.
Blueberries
The list of healthy nutrients in blueberries is extensive: anthocyanins give them their deep blue color and support heart health. Blueberries also contain ellagic acid, beta-carotene, lutein, vitamin C, folate, magnesium, potassium, and fiber.
Tip: Add fresh or dried blueberries to cereal, pancakes, or yogurt. Puree a batch for a dessert sauce.

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